Digital Strategy Roadmap
are you spending hours on social media marketing, but not getting results?
As an established small business owner, you know…
-The importance of having a strong sales funnel to keep your business healthy
-That things work best when you can spend most of your time in your zone of genius. After all, isn’t that what you went into business to do?!
-That Social media Marketing is important to your business. It helps potential clients get a taste of who you are.
What you might not be sure of is whether it can help you generate revenue and clients. To you, it might sometimes seem like nothing more than waste of time.
If this Sounds familiar, Keep reading!
WHAT if we TOLD YOU THAT you can grow your social media channels and your business without wasting time or burning out?
Would you take us up on that offer?
Introducing
the digital strategy roadmap
Your data-driven action plan for social media and business success
How it works
Stage 1: Brand Deep Dive
Before putting together your personalized social media strategy, we’ll collaborate to obtain a solid understanding of your business goals, your current marketing efforts, what your competitors are up to, and industry trends.
Activities Include
-Ideal client avatar review
-Customer journey mapping
-Competitor analysis
-Full social media audit for all existing channels
-SWOT (Strengths, weaknesses, opportunity, threats) analysis with a focus on marketing
Once we’ve finished taking a deep dive into your current data and your goals…
We will identify content designed to convert your audience into paying clients. The finished product for the second stage our your roadmap package will be a personalized, data-driven content calendar with 2-3 months of suggested content and hashtag templates.
Stage 2: Strategic planning
Stage 3: Implementation & support
We’ll meet again and walk you step by step through your Digital Strategy Roadmap and how to implement it. We’ll pass along resources and send you on your way armed with a rock-solid content calendar and the tools and templates you need to easily roll out your shiny new strategy!
The roadmap packages also include additional support in the form of monthly social media audits, monthly 1:1 meetings, and unlimited Voxer or Whatsapp support.
Check out some of my recent results!
Mariana helped me quickly create a content strategy to expand my reach and market my new program.
— Jackie KIndall, Kindall Evolve Consulting
The Digital Strategy Roadmap is perfect if you:
-
ARE A PURPOSE DRIVEN BUSINESS
-
ARE CLEAR ON YOUR OFFERINGS AND WHO YOU WORK WITH
-
Are a small but mighty team of under 25 folks
-
HAVE A WEBSITE, A MAILING LIST, AND ONE OR MORE SOCIAL MEDIA CHANNELS
-
ARE READY AND WILLING TO PUT IN THE WORK NECESSARY TO GET THIS DONE
-
ARE AT A STAGE OF BUSINESS WHERE YOU ARE ABLE TO FOCUS SOLELY ON YOUR ZONES OF GENIUS AND CONTRACT OUT THE REST TO KICK ASS, HEART-CENTERED PROFESSIONALS
-
WANT TO HAVE A STRONG PRESENCE ON FACEBOOK, LINKEDIN, INSTAGRAM, TIKTOK, and/or Youtube
-
already utilize VIDEO CONTENT or want to create more
You’ll be working with Red Lab Marketing’s Founder & CEO, Mariana Padilla!
How can I get started?
1) Schedule an initial discovery call
2) Pick your Digital Strategy Roadmap package and submit your payment
3) Get your brand deep dive meeting on the books.
4) Get ready to receive a data-driven content plan that will drive results and is super easy to put in to place!
$3500
Digital strategy roadmap- Silver
Ideal client review
Customer journey mapping
Competitor analysis
Initial social media audit for targeted channels
SWOT analysis
Two-month social media calendar with suggested content uploaded into the project management tool of your choice
Hashtag templates
Two month-end social media audits
15 Canva templates
Two hours of 1:1 social media coaching
Unlimited Voxer or Whatsapp support (24 hour max response time)
Red Lab Marketing’s Guide to Social Media Selling
Red Lab Marketing’s Best Practices Guide for posting on LinkedIn, Facebook, Instagram and Tik Tok
Bio optimization for all targeted channels
$4500
Digital strategy roadmap- gold
Ideal client review
Customer journey mapping
Competitor analysis
Initial social media audit for targeted channels
SWOT analysis
Three-month social media calendar with suggested content uploaded into the project management tool of your choice
Hashtag templates
Three month-end social media audits
30 Canva templates
Five hours of 1:1 social media coaching
Unlimited Voxer or Whatsapp support (24 hour max response time)
Red Lab Marketing’s Guide to Social Media Selling
Red Lab Marketing’s Best Practices Guide for posting on LinkedIn, Facebook, Instagram and Tik Tok
Bio optimization for all targeted channels
Let us put our digital strategy skills to work for you so you can go back to doing what you love best!
Looking for something less intensive? Check out my social strategy VIP day!
Have an additional question?
Complete this form and I’ll be in touch soon!